Meet Willie Newman.
…Nope, not an NBA Star,
he’s your Mortgage Banker.
Willie had junior high school dreams of being a basketball superstar. After a rather disappointing reality check, he bounced back and stretched BEYOND that goal by going with Career Choice #2 … becoming an Awesome Mortgage Banker.
Mortgage Industry Leader
This guy is actually sort of a legend in the mortgage industry. He and his team (most of whom have worked together for years) are a “mortgage super crew” of particularly brilliant, industry gurus/long-time buddies. Over the years, they’ve done things that changed the entire industry, bringing it up to speed with the rest of the pace of the world. And believe it or not, they’re actually really down to earth.
Why You Might Be Glad Willie Is The One In Charge
Now, he’s charming, maybe he’s not “the most Fascinating Man in the World” (since someone else literally holds that title… or something close to it), but more than just being interesting – Willie Makes Things Happen.
He works hard, he’s honest, goes to bat for people, and tells it like it is. In this day and age, where so many of us tip toe and waffle around topics, someone who says exactly what he means all the time is almost an endangered species. He is to the point, but respectful, and he’s especially opinionated on a whole slew of topics.
Overly opinionated? I don’t know… I’m talking industry insights, general finance tips, and his occasional rants on a variety of topics including the importance of making sure if you advertise “fresh food,” don’t give me frozen lettuce on my sandwich. Come on…
Like I said, It makes meetings more entertaining to be sure, and he’s always got us excited about his ideas. He’s continuously looking for innovative ways to make buying and refinancing a mortgage both a better deal and a better experience for his customers.
Note from Willie:
Many of you may have had mortgages with other mortgage companies, or banks, in the past. Can you really remember with whom? More importantly, does the memory of that company ever bring a smile to your face, even once? And, if you can, do you really remember anyone that worked there – other than perhaps your loan officer? Well, in a nutshell that’s why we’re doing this. In all too many of the services you obtain these days, once the sale is complete the process becomes very depersonalizing. You never really get to know who you are doing business with. So we figured that, before we try to convince you that we’re a great company to do business with, that we’d help you get to know us better – at a basic, personal level. And our marketing and sales groups picked me as the one you will get to know. Now, some may say that it’s because I am the president of Cole Taylor Mortgage. Well, it may be! But hopefully you will find it fun and interesting as you get to know me, and us, better. At the end of the day, I represent over 200 mortgage professionals who are here to help you.
Hopefully one of the things you will learn about us is that we are open and honest in our communications. So, at the end of the day, we’re not just doing this for fun. We hope that you will choose us, or one of our partners, to meet your mortgage needs if and when they arise. However, we are not presuming that you want to do business with us just because you are now. We think you should get to know us better. As you do, you can then make a more informed decision about doing business with us.
p.s. keep in mind, though, that we are ALSO doing this for fun!
Anyone interested in refinancing?
Operations HQ
2350 Green Road, Suite 100
Ann Arbor, MI 48105
Main (855) 926-2400